Privacy Policy

Effective Date: [Month Day, Year]

CriticalNow is operated by [EXACT FLORIDA LLC LEGAL NAME], a Florida limited liability company, owner and operator of CriticalNow (“CriticalNow,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, use our demo, submit a consultation request, communicate with us, or interact with our AI call handling services.

By using our website or submitting information to us, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect information you provide directly to us, including:

  • Name
  • Email address
  • Phone number
  • Business name
  • Business website
  • Industry or service category
  • Call volume or operational details
  • Information submitted through forms, consultation requests, or other communications
  • Any message, note, or inquiry you send to us

We may also collect information automatically when you visit our website, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages viewed
  • Referring pages
  • Time spent on pages
  • Clicks, scrolls, and general website interaction data
  • Approximate location derived from IP address
  • Analytics, performance, and usage data

If you call or interact with a demo or AI call handling system, we may collect call-related information, such as:

  • Caller phone number
  • Call date and time
  • Call duration
  • Call transcript or summary
  • Service request details
  • Urgency classification
  • Appointment or booking details
  • Follow-up notes
  • Routing or alert history

Where required by law, call recording, transcription, or analysis will be handled with appropriate notice or consent.

2. How We Use Information

We may use information to:

  • Respond to consultation requests
  • Provide demos or information about CriticalNow
  • Contact you by phone, email, or text about your request
  • Operate, improve, and personalize our website
  • Analyze website performance and marketing effectiveness
  • Configure or deliver AI call handling workflows
  • Create call summaries, lead records, alerts, and follow-up workflows
  • Connect call data to tools such as calendars, CRMs, spreadsheets, automation platforms, or messaging systems
  • Improve our services, scripts, intake flows, and customer experience
  • Detect, prevent, or address technical, security, or fraud issues
  • Comply with legal obligations
  • Enforce our terms, agreements, and policies

We do not sell your personal information to advertisers.

We do not sell or share personal information as those terms are defined under the California Consumer Privacy Act.

3. Communications by Phone, Email, and Text

When you submit a form, book a consultation, request a demo, or otherwise provide your contact information, you authorize us to contact you about your request by phone, email, or text message.

Message and data rates may apply. Message frequency may vary. You may opt out of marketing text messages at any time by replying STOP. You may reply HELP for help.

Consent to receive marketing text messages is not a condition of purchase.

For website forms that collect phone numbers, our intent is to display a clear communication disclosure near the submit button, including a link to these Messaging Terms.

4. Cookies, Analytics, and Tracking Technologies

We may use cookies, pixels, analytics tools, and similar technologies to understand how visitors use our website and to improve site performance.

These tools may include, but are not limited to:

  • Google Analytics
  • Google Search Console
  • Microsoft Clarity
  • Vercel Analytics
  • Vercel Speed Insights
  • Advertising or conversion tracking tools that we may add in the future

These tools may collect information about your device, browser, usage activity, and interactions with our website. You can usually control cookies through your browser settings.

5. Third-Party Service Providers

We may share information with trusted vendors and service providers that help us operate our website, deliver services, manage communications, automate workflows, host our site, analyze traffic, or process inquiries.

These providers may include hosting platforms, analytics providers, automation platforms, CRM systems, calendar tools, voice AI providers, SMS/email providers, and other business software tools.

Examples may include:

  • Vercel
  • Google services
  • Microsoft Clarity
  • GoHighLevel
  • Retell AI or other voice AI platforms
  • Twilio or other messaging providers
  • n8n or other automation platforms
  • CRM, calendar, spreadsheet, and workflow tools used to support service delivery

We use these providers to perform services on our behalf and not to independently sell your information.

6. Customer Data, Call Handling Data, and Recording Notice

For clients using CriticalNow services, we may process caller and lead information on behalf of the client. This may include call details, caller information, transcripts, summaries, urgency labels, appointment details, routing rules, and follow-up information.

Call recording, monitoring, transcription, and AI analysis laws vary by jurisdiction. Some states may require notice to, or consent from, all parties to a call. Clients are responsible for determining and implementing any legally required call recording or monitoring notices for the states and locations where they operate or receive calls.

Clients are responsible for ensuring that their use of CriticalNow complies with applicable laws, including laws related to call recording, consent, privacy, consumer communications, advertising, and industry-specific obligations.

7. Data Retention

We retain information for as long as reasonably necessary to:

  • Provide services
  • Respond to inquiries
  • Maintain business records
  • Improve our systems
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

Retention periods may vary depending on the type of information, business need, legal requirements, and client configuration.

8. Data Security

We use reasonable administrative, technical, and organizational measures to protect information. However, no website, system, transmission, or storage method is completely secure. We cannot guarantee absolute security.

9. Your Choices

Depending on your location and applicable law, you may have rights to access, correct, delete, restrict, or request information about certain personal data we maintain.

You may also:

  • Unsubscribe from marketing emails using the unsubscribe link, if available
  • Reply STOP to opt out of text messages
  • Adjust browser cookie settings
  • Contact us with privacy requests

To make a privacy request, contact us at starwebbedai@gmail.com.

10. Children's Privacy

CriticalNow is intended for business users and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

11. Links to Other Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or policies of those third parties.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date. Your continued use of the website or services after updates means you accept the revised policy.

13. Contact Us

If you have questions about this Privacy Policy, contact us at:

[EXACT FLORIDA LLC LEGAL NAME], a Florida limited liability company, owner and operator of CriticalNow

Email: starwebbedai@gmail.com

Mailing Address: [insert Florida business mailing address]

© 2026 CriticalNow. All rights reserved.