Terms of Service

By accessing or using the CriticalNow website or services, you agree to be bound by these Terms of Service. If you do not agree, please do not use the site or services.

You may access and use this website for lawful informational purposes only. You agree not to misuse the site, attempt to gain unauthorized access to any part of it, or use it in any way that could damage, disable, or impair the site or interfere with other users.

Content on this website is provided for general informational purposes. CriticalNow makes no representations that the information on this site is accurate, complete, or current, and reserves the right to change content at any time.

CriticalNow may make a live demo phone line available for prospective clients to experience the AI call handling system. By calling the demo line, you acknowledge that the call may be recorded or logged for quality and demonstration purposes.

The demo line is provided for evaluation purposes only and does not constitute a live business service or an agreement to provide services.

Booking a consultation through this site or our scheduling system does not create a binding service agreement. Any custom call handling setup, configuration, or ongoing service will be governed by a separate written agreement between the parties.

CriticalNow reserves the right to decline any project at its discretion.

The CriticalNow AI call handling system is designed to assist businesses with call intake, urgency detection, lead organization, and routing. It is not designed to replace human judgment in emergency situations, provide medical or legal advice, or operate as a substitute for emergency services.

AI systems can misunderstand caller input, experience technical issues, or behave unexpectedly in edge cases. Human review and follow-up remain part of responsible use of the system. CriticalNow recommends configuring escalation rules and owner alerts for urgent call categories.

If a caller has a genuine life-safety emergency, they should be directed to call 911 or the relevant emergency service. CriticalNow is not a substitute for emergency dispatch services.

CriticalNow does not guarantee any specific business outcomes, including but not limited to call answer rates, lead conversion rates, revenue outcomes, booking volumes, or response times.

Results depend on many factors outside our control, including call volume, caller behavior, configuration choices, follow-up execution, industry, and business operations. We make reasonable efforts to build reliable systems, but we do not warrant uninterrupted or error-free operation.

CriticalNow systems may integrate with third-party platforms such as CRMs, calendar tools, SMS providers, and workflow automation services. These integrations are provided as a convenience. CriticalNow is not responsible for the availability, accuracy, or actions of third-party services, and their use is subject to those providers' own terms and policies.

Clients and users of CriticalNow services are responsible for:

• Obtaining any necessary consents from their callers for recording, data collection, and follow-up communications
• Complying with applicable laws regarding phone calls, SMS communications, and data privacy in their jurisdiction
• Configuring the system accurately to reflect their business rules and compliance needs
• Reviewing and approving call scripts, urgency rules, and routing logic before deployment
• Providing accurate information about their business needs during setup

All content on this website, including text, graphics, and branding, is the property of CriticalNow and may not be reproduced without written permission. Any custom call handling systems built for a client will have intellectual property ownership defined in the applicable service agreement.

To the maximum extent permitted by applicable law, CriticalNow and its operators shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of this website or the services described herein.

In no event shall our total liability to you exceed the amount you paid to CriticalNow in the twelve months preceding the claim, or $100 if no payment has been made.

This website and services are provided "as is" without warranties of any kind, express or implied. CriticalNow does not warrant that the site or services will be error-free, uninterrupted, or free of harmful components.

CriticalNow may update these Terms of Service at any time. Updates will be posted to this page with a revised date. Continued use of the website or services after changes are posted constitutes acceptance of the updated terms.

These terms shall be governed by the laws of the jurisdiction in which CriticalNow operates.

Questions about these Terms of Service may be directed to:

Email: starwebbedai@gmail.com